A talk that was highlighted in my program from the time that it was first posted, this presentation by Greg Tarnoff (@gregtarnoff) explored a side of user experience that often gets overlooked. Forget about mobile design or responsive design. How do you develop experiences when suddenly simply using a mouse becomes a hard task? With a thought provoking and heart felt presentation Greg opened the eyes of the Midwest UX crowd.
With the recent snowfall it only seems fitting to recap a presentation that had caught my interest since I saw it on the schedule for Midwest UX months ago. Ken Leung (@moogbot) spent thirty minutes talking about a recent side project by Normative Design. Their goal? To do for skiing what Garmin and Nike have done for cycling, running, and other outdoor activities.
The first two presentations of Day Two at Midwest UX touched on a common theme - how design can be an agent of change within organizations. Both Lorna Ross and Tom Greever explored the topic in different ways. Drawing on her experiences at the Mayo Clinic, Lorna Ross demonstrated how design goes beyond the digital environment. Tom Greever's talk, Articulating Design Decisions, offered forty minutes of practical advice on how practitioners can clearly communicate their points of view without falling back on "but I am the designer!".