With the recent snowfall it only seems fitting to recap a presentation that had caught my interest since I saw it on the schedule for Midwest UX months ago. Ken Leung (@moogbot) spent thirty minutes talking about a recent side project by Normative Design. Their goal? To do for skiing what Garmin and Nike have done for cycling, running, and other outdoor activities.
The first two presentations of Day Two at Midwest UX touched on a common theme - how design can be an agent of change within organizations. Both Lorna Ross and Tom Greever explored the topic in different ways. Drawing on her experiences at the Mayo Clinic, Lorna Ross demonstrated how design goes beyond the digital environment. Tom Greever's talk, Articulating Design Decisions, offered forty minutes of practical advice on how practitioners can clearly communicate their points of view without falling back on "but I am the designer!".
Continue on for video and sketchnotes.